American professional sports franchises don’t make a habit of deviating from their Twitter aliases like common-people users do, but the Cleveland Indians made an exception.
Their verified account no longer contains a word. Instead, one particular letter appears many times. This probably has something to do with that win streak they’re on.
We're on fire lately. So is Robo.
— WWWWWWWWWWWWWWWWWWWW (@Indians) September 13, 2017
The Tribe set the American League record with their 21st straight win earlier today with a 5-3 conquest over the Detroit Tigers. They also tied the MLB standard for consecutive wins without a tie, now sharing it with the 1935 Chicago Cubs.
Now, the organization’s social media staff will be tasked with changing the Twitter alias after every game. The Tribe will have a new name after their home tilt against the Kansas City Royals on Friday, presumably either adding a 22nd “W” or reverting back to “Cleveland Indians.”
Hopefully the person in charge of putting the extra W on there — should the Indians dispatch the Royals in their Thursday-night home tilt — doesn’t delete the previous 21 letters, because that kind of high-stakes counting could get tricky.