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Rams’ COO Kevin Demoff won’t judge Jeff Fisher solely off his record

EAST RUTHERFORD, NJ - NOVEMBER 13: Los Angeles Rams head coach Jeff Fisher during the fourth quarter of the National Football League game between the New York Jets and the Los Angeles Rams on November 13, 2016, at Met Life Stadium in East Rutherford,NJ. (Photo by Rich Graessle/Icon Sportswire)
Rich Graessle/Icon Sportswire

In their first season back on the West Coast, the Los Angeles Rams currently sit in third-place in the NFC West division behind a disappointing 4-7 record. After acquiring the No. 1 overall pick in the 2016 NFL Draft via trade with the Tennessee Titans, the Rams’ franchise appeared to be headed in the right direction upon selecting former Cal quarterback Jared Goff.

However, in what has become a tumultuous campaign despite the aforementioned notion, head coach Jeff Fisher has once again found himself on the hot seat….or has he?

“Everybody will want to judge Jeff through the prism of just the record, but that’s totally unfair when you look at the set of circumstances he was handed this year,” said Rams’ chief operating officer Kevin Demoff. “It was different than any team in the NFL.”

While his teams notoriously float around the .500 mark, if not worse, Fisher has remained a NFL head coach for 22 seasons including 2016-2017. Spending the last four-plus coaching the Rams, he has yet to bring the franchise to the postseason while reaching the playoffs just six times overall.

“We moved halfway across the country, then had [organized team activities] in Oxnard,” Demoff added. “Training camp was in Irvine, now we’re in Thousand Oaks. We moved coaches and players and families. To provide leadership and consistency, he’s done a model job.”

Most recently, Fisher has been at odds with Hall of Fame running back Eric Dickerson, who now refuses to attend Rams’ games until the organization fires their current head coach.

“He’s a terrific leader of men,” Demoff said. “Players, coaches and staff—he has their complete respect in the way he runs the franchise. It’s easy to talk about the record, but you have to take a snapshot of everything this year and give him the credit that he’s due.”

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